I worked with wine before: Though i have never worked with wine before, I am interested in getting to know more about the wine industry especially after studying about IWB. I've become curious not only in the production of wine, but also how businesses market and sell their products to online consumers.
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After my studies my plans are: To work in a marketing department of a company, most preferably on digital marketing.
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What I learned in my studies so far: As I specialize in the study of Marketing back in my home university, learning more about digital marketing (the different types of online marketing tools and how to create a website) relating to wine business really broadens my knowledge and sparks my interest in the Wine industry.
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My favourite wine is: White wine
Eunice Lim
Exchange Student, Business Marketing
Katharina Moser
Student International Wine Business
I worked with wine before: As my parents own a winery, I came in contact with wine quite soon. After some time in Vienna and a few jobs in hospitality I came back home to work at our winery. Then after some years I wanted to broaden my horizon and started studying again.
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After my studies my plans are: After I finish this degree I want to travel the world a bit more. I want to work in renowned wineries, specially in the cellar.
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What I learned in my studies so far: What I really like about our studies is the marketing part, Also the wine subjects are really interesting.
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My favourite wine is: Pfuh, this is one of the most difficult questions for me to answer. There are so many beautiful wines out there. Generally I love mineralic wines that are not too loud and have a lot of elegance.
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Theresa Pichler
Student International Wine Business
I worked with wine before: My family owns a winery and therefore my passion for wine began in the cradle. Beside my studies, I work in the cellar, in the vineyards and in the office. Additionally, I really like to implement tastings and attend special wine fairs or events.
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After my studies my plans are: I want to gain experience through working in various wineries or wine-related oranganizations in France, Italy and USA.
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What I learned in my studies so far: I improved my knowledge by learning about economics, business administration and e-marketing within the implied studies. Additionally, the courses of wine tasting and description were really interesting.
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My favourite wine is: I like all kind of wines which are mineralic, straight, elegant, authentic and produced with passion.
Josef Pernersdorfer
Student International Wine Business
I worked with wine before: Yes, my family owns a winery.
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After my studies my plans are: I want to do some harvests abroad and then become the wine buyer for a big supermarket chain.
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What I learned in my studies so far: I really enjoyed the business related subjects like Procurement and Logistics.
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My favourite wine is: Chateau Petrus 1964